In the era of information technology
advances today, the business can be run anywhere and anytime through space and
time. Through the online business, we can conduct business without having a
meeting directly to the consumer. This business facilitates us to marketing the
product easily without going anywhere. Especially if we are a kind of people
who are busy with a lot of affairs so the time that we need to marketing the
product is limited. Online business can be an alternative to marketing so it can
still run well. The advantage of online business is that we can attract as many
customers, not limited by space and time. In addition, to start this business
does not need very much capital, but with limited capital we can do business
online.
Ease of getting various facilities provided by
the internet for free on one side and the increasing number of internet users
on the other hand, making the internet a very lucrative business area.
Especially with the emergence of various social networking sites which are very
familiar in its use, such as facebook, twitter, and so on. Make a closer
communication between people of various races, religions, races, languages,
countries and places from around the world.
According
to available data, this time not less than 50 million people in Indonesia
registered as an internet users. Of that amount, approximately 50% or half are
doing the online transactions. The most popular online transactions are like buying
tickets, purchase of books, clothes, shoes, bags and other accessories.
If we want to start an online business, we have to prepared some
important things. We must determine what type of business will be marketed with
the online system. In starting this business, we should be able to master the
ins and outs of internet usage, lest we do not understand and can not properly
utilize the technology. We also have to figure out the advantages and lack of
online business systems. In addition we also have to meet and exchange ideas
with people with a lot of experience in this business. We must prepare for a
subscription to access the internet.
When
we want to running an online business definitely there will be some obstacles
we may encounter and we have to get through or handle it well. Usually in the
form of trust barriers, there are many people who do not trust 100% in this
business. Then the interaction in the virtual world is very different from the
real world interaction. Beside that, we can not guess what kind of characters
or people who become our business partners.
Internet is very open and transparent
and also it is a huge opportunity for doing fraud and business failure.
Therefore, it is important to realize early on that if you want to dive in and
use the Internet for business, many strategies have to be prepared.
Many businesses are opening an online
store without being followed by the right business strategy. Finally, an online
business just like the trend surface and an online storefront that only display
products. Online stores change the function to be merely a catalog or brochure
online that do not have a clear target. As a result, predictably, many online
businesses that went bankrupt and did not produce anything.
Within this online business, we must
have a good strategy we can employ in running a business. We have to create
their own websites to market this product. Then conduct a campaign to find a
good target. Of course, we must be active in social networks and blogs that we
have. We can make a list of prospects who will make our campaign goal.
Furthermore, we must create a complete business profile, so that potential
customers know exactly what kind of business and procedures that we applied in
this business. We can also invite people who interest in our business to
discuss via chat. Payment system should be efficient,such as pay upfront for
the product to be shipped. In addition, provide other services to enable
customers to conduct transactions online.
In running an online business or
online store not only requires credibility and professionalism, but also the
uptodate service. Beside that,to run an online business we must maintain the
trusts of the consumers, the product must be photographed and appear attractive
and also do the packaging and distribution in a good way.
Profits that we obtained from the
online business is we can saving more time, if we as an online business
entrepreneur does not need to find the items we are going to sell to and fro. Through
an online business we can build a network with suppliers, and buyers and
distributors. Online business does not require large capital to start it
because of the initial capital required is the intention, expertise in the
field of online business, computers, and internet. When we've mastered the
online business and having a lot of consumers who have become our customers we
will get more benefits in addition from money generated from the sale, the
sales turnover will increase dramatically. we must have a patience in doing
this business because if we want to get a lot of profits we need a high efforts
to achieve our sales targets.
Hopefully this article can be useful for us ^_^ thanx..
rfrence: pengusahamuslim magazine , and 99bisnisanakmuda